Toolbox

Collector Schemes

Collector Schemes

Build customer loyalty and repeat sales

For manufacturers with multiple brands, cross-selling on a wider range of products is a classic way to build sales and customer loyalty. Collector schemes incentivise the consumer to try different products from a trusted source. This can be great way to promote higher margin products, launch new lines, and develop exclusivity for your growing customer community.

The most common schemes deliver points rewards for different product purchases, offering discounts or prizes as the consumer buys more of the target product reinforcing their loyalty to your brand. We can work with you to deliver a seamless online interface through a mobile app, and to manage the risks inherent in offering rewards.

Talk to us about your next campaign.